iPhone 13 Pro Max / 13 Pro / 13 / 13 mini — A15 Bionic — storage tiers per model historically (128–1 TB Pro, 128–512 GB others)

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The AirPods Pro and AirPods Max offer active noise cancellation, which blocks out external noise for a more immersive listening

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    Apple Pencil and Smart Keyboard:

  • 24/7 Support

    Personalization and Customization:

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  • iPhone 16 Pro Max
  • HomePod — 16 GB flash
  • iPhone 17 Pro — 256 GB / 512 GB / 1 TB
  • AirPods (3rd generation) — no storage
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  • iPhone 15 Plus
  • iPhone 17 Pro Max — 256 GB / 512 GB / 1 TB
  • iPhone 8 / 8 Plus — A11 Bionic — storage 64 GB / 256 GB
  • AirPods (2nd generation) — no storage
iPhone XR / XS — A12 Bionic — storage tiers (64–512 GB Max)

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  • Apple Watch Ultra — S8 — storage 32 GB
  • iPhone 14
  • Apple TV 4K
Apple is also investing heavily in
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