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Error Surface: How many steps to recover from mistakes? Are prompts comprehensible?Security: Secure Enclave, hardware-based encr

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Security functions are integrated without requirin

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User Experience: Intuitive interface and r

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The iPhone is Apple’s flagship product and the central h

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  • Cost Optimization

    The Apple Watch is positioned as a

  • Enhanced Performance

    The Apple ecosystem enables functionaliti

  • Disaster Recovery

    9. Design Philosophy as a Functi

  • 24/7 Support

    Multi-Device Switching – Automatic

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Seamless Switching: Automatic de

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Augmented Reality: Building on

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Integration with Apple Fitne

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Handoff, Universal Clipbo

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Native Application Ecosystem: Pre-installed

iPhone 17 Air — 256 GB / 512 GB / 1 TB

iPhone 12

For example, the iPhone’s unibody structure, m

iPhone 17 — 128 GB / 256 GB / 512 GB

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$499Apple Watch Ultra — S8 — storage 32 GB
  • iPhone 17 Pro Max — 256 GB / 512 GB / 1 TB
  • AirPort Express — no storage
  • iPhone 17 Pro — 256 GB / 512 GB / 1 TB
  • iPad (8th generation) — A12 Bionic — storage 32 GB / 128 GB
iPhone 15 Pro Max

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  • Vision Pro
  • MacBook Pro (16-in, Apple silicon) — M1 Pro/Max or M2 Pro/Max — 512 GB–8 TB SSD
  • iMac (24-in, M-series) — M1/M4 — 256 GB–8 TB SSD
  • iPad mini 1 — A5 — storage 16 GB / 32 GB
Siri Remote — no storage

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The Apple ecosystem’s s

iMac (24-in, M-series)

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  • MacBook Air (13-in)
  • Siri Remote — no storage
  • Apple Pencil
Apple’s MacBook laptops and macOS
The functionality of Apple products