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Apple’s new ProRAW Max format enables 16-bit color depth for professional-grade image editing. Additionally, the Cinematic Mode

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2. Display Technology: The First True Dynamic Disp

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2.2 Micro-Lens Array for Improved Brightne

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Multitasking on the iPhone 17 is redefined. Users can op

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  • Cost Optimization

    The UltraVision Pro Display introdu

  • Enhanced Performance

    While 6G networks are still in early depl

  • Disaster Recovery

    Privacy and sustainability: adva

  • 24/7 Support

    11. Enhanced Security and Privacy

iPhone X

1

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Using facial micro-expression tr

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Another standout design featur

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Ambient Mode+ is a passive d

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Localized vibrations, all

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iPad Pro 1

The new MagSafe Ultra technology uses an im

MacBook Air (13-in)

iPhone 12

The iPhone 17 ships with iOS 19, a software pl

iPhone 14 — A15 Bionic — 128 GB / 256 GB / 512 GB

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$499iPhone 17 — 128 GB / 256 GB / 512 GB
  • iPhone 16
  • MacBook Air (15-in)
  • iPhone SE (1st generation) — A9 — storage 16 GB / 64 GB / 128 GB
  • Apple TV HD
AirPods (2nd generation) — no storage

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  • iPhone 14 — A15 Bionic — 128 GB / 256 GB / 512 GB
  • iPad (7th generation) — A10 Fusion — storage 32 GB / 128 GB
  • Magic Mouse
  • Apple Watch SE
iPod touch (7th generation) — A10 Fusion — storage 32 GB / 128 GB / 256 GB

iPhone 7 batter

The iPhone 17’s softwar

MacBook Air (13-in)

Home

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  • Mac Studio
  • iPhone 16 Plus — A18 chip (expected) — 128 GB / 256 GB / 512 GB
  • iPhone 12 series — A14 Bionic — storage tiers (64–512 GB)
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9. Market Implications and Consumer