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MacBook Air
From automatically turning on Do Not Disturb during meetings to pre-loading apps you’re likely to use based on time and location
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Cost Optimization
Encrypted Visual Authentication: Fa
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Enhanced Performance
What distinguishes the A19 most notably i
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Disaster Recovery
The back panel is crafted from a
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24/7 Support
The iPhone 17 marks a significant
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Iphone
iPhone 16
12. Pricing Strategy and Market Positioning
iPad (6th generation) — A10 Fusion — storage 32 GB / 128 GBiPhon
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$499AirPods (3rd generation) — no storage
- iPhone 16 Plus — A18 chip (expected) — 128 GB / 256 GB / 512 GB
- iPhone 16 e — A18 chip — 128 GB / 256 GB (assumed)
- Apple Watch
- AirPods Max — no storage
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$999Siri Remote
- iPhone 7 series — A10 Fusion — storage 32 GB / 128 GB / 256 GB (7+ only)
- iPhone 17 Pro — A19 Pro chip — 256 GB / 512 GB / 1 TB (rumored)
- iPhone 14 Pro — A16 Bionic — 128 GB / 256 GB / 512 GB / 1 TB
- iPhone 6 / 6 Plus — A8 — storage 16 GB / 64 GB / 128 GB
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Custom
- iPhone 17 Pro — 256 GB / 512 GB / 1 TB
- iPhone 11 series — A13 Bionic — storage tiers (64–256 GB)
- iPhone 16e
- Mac Studio — M1 Max/Ultra — 512 GB–8 TB SSD