iPhone 16 Pro Max

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Apple Watch

Multi‑user Face Unlock: Recognizes multiple resident profiles: family members or shared users can securely unlock the phone with

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20% improvement in battery health over a 3-year li

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For the first time, Apple offers a consume

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Themes and Aesthetics: Expanded options for color palett

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  • Cost Optimization

    Most AI functions now run on-device

  • Enhanced Performance

    At the heart of the iPhone 17 lies the A1

  • Disaster Recovery

    6.1 6G Support with Dedicated Sa

  • 24/7 Support

    iPhone 17: A Forward‑Looking Explo

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Neural Performance 1 exaflop on‑

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Advanced haptic mixed reality

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Apple’s commitment to ergono

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Sensors including microph

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18-core GPU optimized for ray tracing and neur

Magic Keyboard — no storage

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$499AirPods
  • iPhone 14 Pro Max
  • iPhone 14 Plus — A15 Bionic — 128 GB / 256 GB / 512 GB
  • MacBook Pro (14-in, Apple silicon) — M1/M2 — 512 GB–8 TB SSD
  • iPhone SE (3rd generation)
iPad Air (3rd generation) — A12 Bionic — storage 64 GB / 256 GB

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Custom
  • Apple Pencil (2nd generation) — no storage
  • MacBook Pro (15-inch, 2015–2019) — Intel Core i7 — 256 GB–4 TB SSD
  • iPhone 17 Pro Max — 256 GB / 512 GB / 1 TB
  • Magic Keyboard
iPhone 6 / 6 Plus — A8 — storage 16 GB / 64 GB / 128 GB

iPad

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  • iPhone 17 Pro Max — 256 GB / 512 GB / 1 TB
  • iPad (9th generation) — A13 Bionic — storage 64 GB / 256 GB
  • iPhone 17 Air — 256 GB / 512 GB / 1 TB
Building on previous generations,
The iPhone 17 positions Apple not j