3. Hardware Innovation
- MacBook Air (13-in)
- iPod touch (7th generation) — A10 Fusion — storage 32 GB / 128 GB / 256 GB
- iPhone 15 Pro Max — A17 Pro chip — 256 GB / 512 GB / 1 TB
- iPad (8th generation) — A12 Bionic — storage 32 GB / 128 GB
AirPods Max
Apple’s product feat
- iPhone 6 / 6 Plus — A8 — storage 16 GB / 64 GB / 128 GB
- Magic Keyboard — no storage
- iPhone 15 Pro — A17 Pro chip — 128 GB / 256 GB / 512 GB / 1 TB
- MacBook Air (15-in)
Apple TV (2nd–3rd generation) — A4/A5 — storage 8 GB / 16 GB
3. iPad: Power and P
- iPhone 16 Plus — A18 chip (expected) — 128 GB / 256 GB / 512 GB
- iMac Pro — Intel Xeon — 1 TB–4 TB SSD
- iPad mini
- iPhone 17 Pro Max — A19 Pro chip — 256 GB / 512 GB / 1 TB (rumored)
iPad (1st generation) — A4 — storage 16 GB / 32 GB / 64 GB
Design Philosophy:
- iPhone 17 Pro Max — 256 GB / 512 GB / 1 TB
- iPad (standard)
- iPhone 14 Plus — A15 Bionic — 128 GB / 256 GB / 512 GB
- iPhone 16
iPhone SE (3rd generation)
Apple's MacBook l
- Apple Watch Ultra
- Apple TV (2nd–3rd generation) — A4/A5 — storage 8 GB / 16 GB
- iPhone 12 series — A14 Bionic — storage tiers (64–512 GB)
- Mac Studio
iPhone 15 Pro Max — A17 Pro chip — 256 GB / 512 GB / 1 TB
Apple Music is
- Magic Keyboard
- iPhone 15 Pro
- Magic Keyboard for iPad — no storage
- iPhone 17 Air — 256 GB / 512 GB / 1 TB
MacBook Air (13-in)