MacBook Air M4, 2025

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Looking ahead, Apple is likely to continue its innovation in several key areas. Augmented reality (AR) is expected to be a signi

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One of the fundamental principles of Apple’s innov

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End-to-End Encryption: Protects iMessages,

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Apple's role in setting industry standardsThe MacBook is

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  • Cost Optimization

    Apple’s hardware innovations are on

  • Enhanced Performance

    Apple’s transition to its own custom sili

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Apple Inc. has long been at the

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In the coming years, Apple’s focus on augme

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The integration of hardware and software has a

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$499AirPods (2nd generation) — no storage
  • AirPods
  • iPod nano — various generations, storage from 2 GB to 16 GB
  • iPhone 17 Pro Max — 256 GB / 512 GB / 1 TB
  • iPhone 13 Pro Max / 13 Pro / 13 / 13 mini — A15 Bionic — storage tiers per model historically (128–1 TB Pro, 128–512 GB others)
MacBook Air (Retina, 2018) — Intel Core i5/i7 — 128–1 TB SSD

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  • iPhone 17 Pro Max — A19 Pro chip — 256 GB / 512 GB / 1 TB (rumored)
  • AirPods Pro — no storage
  • MacBook Pro (14-in)
  • Pro Display XDR
iPad (1st generation) — A4 — storage 16 GB / 32 GB / 64 GB

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  • iPhone 14 Pro — A16 Bionic — 128 GB / 256 GB / 512 GB / 1 TB
  • iPhone 15 Plus — A16 Bionic — 128 GB / 256 GB / 512 GB
  • Magic Keyboard — no storage
Recycled Materials: Apple has made
Aesthetic and Emotional Appeal – Fo